A “West Side Story”: How Purdue’s Gravitational Pull Is Redrawing Indiana’s Health Map
Indiana’s Health Innovation Engine – Part II

Two decades ago, Purdue University stood as a founding coalition partner in BioCrossroads, the CICP-led initiative that seeded Indiana’s life sciences ascent. Today, that early investment is bearing fruit 60 miles northwest of Indianapolis where West Lafayette is emerging as the next chapter in the state’s health innovation narrative.
Four major healthcare systems—IU Health, Parkview Health, Ascension St. Vincent, and Franciscan Health—announced in 2025 plans to build new facilities within a 3-mile radius of Purdue’s campus, creating a de facto health quadrant in the heart of the One Health Innovation District. This isn’t just a response to population growth. It’s a strategic convergence driven by research density, talent magnetism, and ecosystem synergy—the very playbook BioCrossroads helped write.
One Health: The Engine at the Core
Launched in 2024 with Eli Lilly’s $250M anchor commitment, Purdue’s One Health Innovation District integrates human, animal, and plant health R&D under one banner. Anchored by the Purdue Research Park, the largest university-affiliated incubator in the U.S., it’s home to:
400+ companies (biotech, medtech, AI-drug discovery)
20,000+ researchers, faculty, and staff
SK hynix’s $3.87B semiconductor fab (under construction)
10,000+ projected life sciences jobs by 2030
“The need for medical care close to campus has been a long-time goal for… our fast-growing university environment.”
— Mitch Daniels, Chair of Purdue Research Foundation Board of Directors
Beyond Demographics: The Proximity Premium
West Lafayette’s population is growing ~2.5% annually, faster than the state average, but the numbers alone don’t justify $600M+ in concurrent hospital investments. The real driver? Proximity to Purdue’s ecosystem.
These facilities aren’t competing for the same patients—they’re decongesting the east-side legacy hospitals (IU Health Arnett, Franciscan Lafayette, ~5 miles away) while capturing high-value traffic: clinical trial participants, biotech execs, and a young, insured workforce.
The BioCrossroads Ripple Effect
Since 2002, BioCrossroads with Purdue as a founding partner has:
Invested in talent pipelines (Career TraX, PAIR) feeding Purdue’s growth
Catalyzed innovation districts (16 Tech in Indy → One Health in West Lafayette)
Secured $540M in state life sciences grants (2025)
The result? West Lafayette is no longer a college town—it’s Indiana’s hard-tech health hub, where healthcare isn’t adjacent to innovation… it’s part of the R&D stack.
What’s Next?
2026: Groundbreakings across all four sites
2028: Full openings, with integrated employer clinics and medtech pilot zones
2030: One Health as a national model for university-led health innovation districts
Indiana’s health innovation engine isn’t idling in Indianapolis. It’s accelerating west—powered by Purdue, amplified by BioCrossroads, and now delivering care at the speed of discovery.
The Series in 3 Parts
• Part I: 16 Tech – Indy’s urban life sciences engine
• Part II: One Health – West Lafayette’s health quadrant
• Part III: Coming soon
Indiana isn’t one hub. It’s a network of innovation engines—each pulling healthcare into the future.
Want to explore partnership opportunities in the One Health District? Check out One Health
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